You know that saying, “Knowledge is power?”

I’m calling bullcrap on that, and here’s why.

If you’re looking for a certain result in your life, like to lose your weight and keep it off, knowing stuff isn’t enough.

You’ve gotta DO stuff.

Let’s say you read my book, The Code Red Revolution. Your eyes are opened to the truth about weight loss, and you feel empowered and hopeful, like you actually can lose the weight and keep it off.

But then you put the book down and never act on the information inside.

Obviously, the knowledge you got from the book won’t help you if you don’t do anything about it.

That knowledge is not power. It’s the first step to power.

See, there’s a ton of emphasis out there on the value of acquiring knowledge, and knowing as much as there is to know about a topic.

And yet, as much as you “know,” you still aren’t getting the results you want.

I see this all the time with Code Red. Some people wanna know everything there is to know. Meanwhile, they can’t (or won’t) follow the simplest version of Code Red. Knowing all the advanced stuff isn’t gonna help you if you’re doing something like that.

The urge to understand and know more is totally natural. I’m not saying it’s “bad.”

And yeah, acquiring knowledge absolutely has its place.

But knowledge is JUST the first step. Knowing better doesn’t mean you magically start doing better. You have to act on what you know.

Someone who does one 10 Pound Takedown and ACTS on what I teach will go SO much further than someone who consumes every piece of Code Red content they can get their hands on, but does nothing with it.

If you want results, like to get and keep your weight off, ACT, consistently, on the knowledge you acquire. It’s that simple.